Moxy Magazine

When it comes to shopping, even the most hesitant consumer has a particular style. This month Moxy chooses five characters from television and film whose behavior in a retail environment highlights a certain type of customer. Whether we’re examining the shopper who is simply looking through the glass, with no intention to buy, or the shopaholic, who buys and buys in a blind frenzy, these five characters show that the act of shopping is far more than just a simple transaction.

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It used to be that celebrities garnered honorable degrees from the Ivies, but these days it seems that more of them are wishing they’d graduated from FIT, parlaying their celebrity into clothing, shoes and accessories lines. In this star-crazed culture consumers are snatching these brands up and this month Moxy lists the Top 10 celebrity clothing lines worthy of your wardrobe.

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In the United States, spending money has become a favorite pastime and watching celebrities is our cultural obsession. A recent Gallop Poll shows that people in the United States spend an average of $65 per day. Shopping has become a method of lifting the spirits on a bad day or celebrating an accomplishment. Retail therapy is the excuse many people use to justify their unnecessary spending. And what is one of the best ways to feel like a million bucks? Purchasing products that are designed or endorsed by your favorite celebrity, of course.

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This piece is part 2 of Hooray for Handmade, an ongoing series on opening an Etsy store. For part 1, click here. Okay, I’ll admit it…when I first started selling jewelry, taking pictures of my products was not my strong suit. But if you want to be taken seriously, and start selling some serious amounts [...]

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